Updated: November 5, 2023

Published: November 18, 2021

How to Promote a Crypto Project and Close a Private Sale in 30 Minutes?

 

It is a decentralized vesting and locking platform. This project was designed for entrepreneurs, teams, hedge funds, business angels, project communities and IT developers to ensure transparency of investments.

How to Promote a Crypto Project and Close a Private Sale in 30 Minutes?

Goals

  • Conduct a private round;
  • Boost its target audience;
  • Build social media presence.

Marketing Strategy

We can admit that it is not enough for the project owners or enterprises to launch the business, as they have to reach the right set of target audiences. For this to achieve, effective marketing strategies are needed.

The following are the best and most effective marketing strategies that were applicable to the campaign prepared for Locklet.

Here’s the way we grabbed the attention of global investors and led the way to raise funds in order to scale up the business in the quickest time possible. Read on to get insights into an effective marketing strategy.

 

 

Twitter 

As a result of our research, we selected Twitter as the most suitable type of promotion on the social media platform.

It has been the most widely used in the crypto industry among all the biggest social media channels. It is a great way to reach out and attract investors.

Almost every participant – opinion leaders, owners, crypto holders – is highly active right on Twitter. Therefore, having solid crypto Twitter management strategies in line is essential for the success of a project. However, growing engagement on Twitter is not easy, but we have a solution.

We prepared a page for the company and a content plan suitable for the company.

In addition, we selected influencer marketing. It is a crucial part of a crypto promotion, making engaging with them highly important. 

 

 

Influencers

Opinion leaders can attract users to your community. The choice of influencers is one of the main issues of this marketing activity. It is important to understand the content and whether he/she promoted similar projects. Pay attention to the views and comments of similar videos. 

It’s important to reach out to your target influencer to successfully do influencer marketing.

We prepared a pool of influencers to pick from. Many crypto influencers helped us boost engagement on Locklet’s official account on Twitter. Opinion leaders with a sufficient number of subscribers attracted a target audience and boosted brand awareness.

As a result, we increased the platform traffic by +10% from Twitter.

Thanks to the strong marketing campaign, the private sale was closed in 30 minutes.

Private sale is a key source to raise startup capital for the crypto business. Private investors often vote on upcoming updates and provide expertise and contacts that startups may need to evolve.

Results

  • Only 30 minutes were needed to hold private sale successfully;
  • Provided strong direct and paid traffic;
  • Brought new clients thanks to Twitter: +10% to the platform traffic.

Testimonials

Sergei Beliaev

LinkedIn Profile
logo-project

Very much enjoyed working with ICODA. Great ongoing communication with the team. Genuine interest in our business and ability to adjust the approach along the way to maximize traction. Highly recommended!

Laura Geng

LinkedIn Profile
logo-project

ICODA has been a great resource for helping us grow our social media apparatus. I highly recommend ICODA. They provided prompt responses and helped us a lot in promotion in Korean market.

Bahram Ahmedzade

LinkedIn Profile
logo-project

We were happy to meet ICODA so early on our journey. Their understanding of what we need was actually much clearer than our own. The team offered a few tools and they were well explained. We picked the airdrops and the youtube influencers. Overall satisfaction is 100/100 and we will definitely come back again.

Aaron Tsai

LinkedIn Profile
logo-project

ICODA is very knowledgeable about the blockchain industry and has a professional team to help our investor and strategic partner originations. The services they provide are of high quality. What convinced us to work with ICODA is their multiple outsourcing services offering, including marketing and technology.

logo-project

ICODA did a great job on our partnership, the staff delivers great support also and I highly recommend their services. We will be working with them again for all our promotional work. Thank you ICODA and Anna, very happy customer here.

Shenshen Hu

LinkedIn Profile
logo-project

A pleasure to work with, ICODA is very professional and has deep industry knowledge in the local market. Always reply promptly and offer creative solutions.

Hannah Kang

LinkedIn Profile
logo-project

ICODA was willing to help us in hard circumstances. It was amazing what the team can do in such a short time. Work on PR, Youtube, and Twitter influencers was amazing. Great experience. Willing to work with them long-term.

James O'Connor

LinkedIn Profile
logo-project

ICODA provided us with the upmost professional quality standard of work and connected our PR articles to many top-tier PR platforms. Always prompt with their replies and provide transparency and clarity when needed.

Dmitriy Dervoed

LinkedIn Profile
logo-project

ICODA team has performed really great results in the development of marketing strategy, PPC campaigns, SEO, Email marketing, and more for our company. Alex is one of the best project managers. He applies the most efficient ways to achieve the results that make a strong influence on the business's growth.

Vid David Mihelic

LinkedIn Profile
logo-project

ICODA team has a very professional approach and moreover, they always find solutions for any given problem. They are responsive, loyal, and always trying to help.

logo-project

We worked with ICODA with the specific goal of entering Russian and Ukrainian markets. To that end, we benefited from ICODA's know-how and professionalism in entering this specific market.

Charlie Bussat

LinkedIn Profile
logo-project

We've tried using different agencies for the Russian market. ICODA went out of its way and delivered high-quality content and advice to enter this complicated market. We'll definitely work again with Vlad and his team.

logo-project

Working with a team outside Korea often feels a little risky – will they understand the native language, the nuances, details? Well, I can say that the interactions I have had with ICODA have been better than most of my Korea-based partners.

Arabdha Sudhir

LinkedIn Profile
logo-project

I worked with ICODA on our project. I found them to be very professional and attentive at all times. Dealing with issues & challenges speedily. They have great expertise in and around crypto marketing and promotion.

Henning Rokling

LinkedIn Profile
logo-project

Friendly staff, accommodating and easy to work with. Generally, ICODA is great to deal with. We also appreciate the quality of the work.

Rate the article

5/5 - (1 vote)

Feel free to contact us

We are the team of experts that will support your business at all stages