Crypto PR & Strategic Communications

Transform your crypto project from unknown to industry leader. Stop losing investors to better-positioned competitors and dominate media coverage with strategic PR that drives real results.

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$1.1M

raised during private round

200+

major media placements delivered

16K+

new users acquired through PR campaigns

Top Crypto PR Company

Best PR Trustpilot Agency

Top PR Agency 2025

Best Crypto Communications Agency

Our Crypto PR Cases

From Forbes features to Bloomberg coverage, our strategic communications campaigns deliver measurable results that transform crypto projects into industry leaders.

Build a Strong Media Presence and Raise $1.1M

Hold a Round of the T-FI Lending Service in 9 Seconds

Raising $1M on IDO

500% Twitter Engagement Growth

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Challenges We Solve ⚡

Crypto projects face unique PR challenges that traditional agencies can’t handle. ICODA’s specialized expertise ensures your project cuts through the noise and reaches the right audience with credible, impactful messaging.

Zero Media Visibility & Industry Recognition

Your innovative project remains unknown while inferior competitors dominate headlines. We secure strategic placements in tier-1 media outlets like Forbes, Bloomberg, and Cointelegraph to establish your project as an industry leader.

Complex Technology Communication

Blockchain concepts are difficult for mainstream media to understand and explain correctly. Our crypto-specialized writers translate complex tokenomics and technical innovations into compelling, accessible narratives that resonate with journalists and investors.

Regulatory Uncertainty & Compliance Concerns

Media outlets hesitate to cover crypto projects due to regulatory concerns and compliance issues. We navigate these challenges through compliant messaging strategies and established relationships with crypto-friendly journalists and publications.

Founder Personal Branding & Thought Leadership

Technical founders often lack the media presence needed to represent their projects effectively. Our personal branding programs transform founders into recognized industry thought leaders through strategic interviews, speaking opportunities, and executive positioning.

Crisis Management & FUD Mitigation

Crypto projects face sudden market volatility, regulatory scrutiny, and coordinated FUD attacks that can destroy reputation overnight. We provide rapid crisis response strategies and proactive reputation management to protect your project’s credibility.

Investor Relations & Fundraising Support

Raising capital requires sophisticated communication strategies that traditional PR can’t deliver. Our investor-focused PR campaigns create the media presence and credibility needed to attract institutional investors and close funding rounds successfully.

Our Crypto PR Services

Media Relations & Press Coverage

Secure placements in Forbes, Bloomberg, Cointelegraph, and 200+ media outlets. We handle journalist relationships, feature articles, and comprehensive coverage that positions your project as an industry leader.

Press Release Distribution

Professional writing and distribution across Yahoo Finance, MarketWatch, Nasdaq, and Benzinga. SEO-optimized releases designed to attract investor attention and drive media pickup.

Executive Thought Leadership

Transform founders into recognized industry experts through interviews, speaking opportunities, and media training. Build personal brands that enhance project credibility and attract institutional investment.

Crisis Communications & FUD Management

Rapid response crisis management during market volatility, regulatory challenges, or coordinated attacks. Deploy strategic counter-narratives and leverage media relationships to maintain stakeholder confidence.

Content Strategy & Development

Create thought leadership articles, research reports, and educational content that positions your project as an authority. All content optimized for media consumption and investor education.

Investor Relations Communications

Specialized campaigns to attract institutional investors, VCs, and strategic partners. Create the media presence and credibility needed to support successful fundraising rounds.

Ready to Dominate Crypto Media?

Transform your project from unknown to industry leader with strategic PR that delivers results.

Your Path to Media Dominance 🥇️

Discovery & Market Analysis

Understand your project, target audience, competitive landscape, and business objectives. Analyze market sentiment and identify optimal media opportunities.

Strategy Development & Execution

Create PR roadmap with key messages, target media list, and content calendar. Execute strategic placements through our established network of tier-1 publications and journalists.

Performance Tracking & Optimization

Monitor media coverage, sentiment analysis, and business impact metrics. Continuously refine strategy based on performance data and market feedback for sustained growth.

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What Crypto Founders Say About Us

Valerii Brizhatiuk

LinkedIn Profile

Our experience with ICODA was wonderful. Professionalism, high efficiency, and autonomy in production gave us only good impressions.

Sergei Beliaev

LinkedIn Profile

Very much enjoyed working with ICODA. Great ongoing communication with the team. Genuine interest in our business and ability to adjust the approach along the way to maximize traction. Highly recommended!

Laura Geng

LinkedIn Profile

ICODA has been a great resource for helping us grow our social media apparatus. I highly recommend ICODA. They provided prompt responses and helped us a lot in promotion in Korean market.

Bahram Ahmedzade

LinkedIn Profile

We were happy to meet ICODA so early on our journey. Their understanding of what we need was actually much clearer than our own. The team offered a few tools and they were well explained. We picked the airdrops and the youtube influencers. Overall satisfaction is 100/100 and we will definitely come back again.

Aaron Tsai

LinkedIn Profile

ICODA is very knowledgeable about the blockchain industry and has a professional team to help our investor and strategic partner originations. The services they provide are of high quality. What convinced us to work with ICODA is their multiple outsourcing services offering, including marketing and technology.

Irene C.

LinkedIn Profile

ICODA did a great job on our partnership, the staff delivers great support also and I highly recommend their services. We will be working with them again for all our promotional work. Thank you ICODA and Anna, very happy customer here.

Shenshen Hu

LinkedIn Profile

A pleasure to work with, ICODA is very professional and has deep industry knowledge in the local market. Always reply promptly and offer creative solutions.

Hannah Kang

LinkedIn Profile

ICODA was willing to help us in hard circumstances. It was amazing what the team can do in such a short time. Work on PR, Youtube, and Twitter influencers was amazing. Great experience. Willing to work with them long-term.

James O’Connor

LinkedIn Profile

ICODA provided us with the upmost professional quality standard of work and connected our PR articles to many top-tier PR platforms. Always prompt with their replies and provide transparency and clarity when needed.

Dmitriy Dervoed

LinkedIn Profile

ICODA team has performed really great results in the development of marketing strategy, PPC campaigns, SEO, Email marketing, and more for our company. Alex is one of the best project managers. He applies the most efficient ways to achieve the results that make a strong influence on the business’s growth.

Vid David Mihelic

LinkedIn Profile

ICODA team has a very professional approach and moreover, they always find solutions for any given problem. They are responsive, loyal, and always trying to help.

Jia Yung

LinkedIn Profile

We worked with ICODA with the specific goal of entering Russian and Ukrainian markets. To that end, we benefited from ICODA’s know-how and professionalism in entering this specific market.

Charlie Bussat

LinkedIn Profile

We’ve tried using different agencies for the Russian market. ICODA went out of its way and delivered high-quality content and advice to enter this complicated market. We’ll definitely work again with Vlad and his team.

Terry Na

LinkedIn Profile

Working with a team outside Korea often feels a little risky – will they understand the native language, the nuances, details? Well, I can say that the interactions I have had with ICODA have been better than most of my Korea-based partners.

Arabdha Sudhir

LinkedIn Profile

I worked with ICODA on our project. I found them to be very professional and attentive at all times. Dealing with issues & challenges speedily. They have great expertise in and around crypto marketing and promotion.

Henning Rokling

LinkedIn Profile

Friendly staff, accommodating and easy to work with. Generally, ICODA is great to deal with. We also appreciate the quality of the work.

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Frequently Asked Questions about Crypto PR

Can’t find what you’re looking for? Check out our common questions, please contact us at post@icoda.io or telegram.

What makes crypto PR different from traditional PR?

Crypto PR requires specialized knowledge of blockchain technology, regulatory compliance, and the unique challenges facing crypto projects. Traditional PR agencies lack the technical expertise and industry relationships needed to secure meaningful coverage in crypto media outlets like Cointelegraph, CoinDesk, and crypto-focused sections of major publications like Forbes and Bloomberg.

Which media outlets can you secure coverage in?

Our network includes 200+ media outlets ranging from crypto-native publications like Cointelegraph, CoinDesk, and NewsBTC to mainstream financial media like Forbes, Bloomberg, Yahoo Finance, and MarketWatch. We also maintain relationships with regional crypto publications and emerging Web3 media platforms.

How do you handle regulatory concerns in PR messaging?

We work closely with legal teams to ensure all PR messaging complies with relevant regulations across different jurisdictions. Our experience with crypto projects means we understand how to communicate innovation and utility while maintaining compliance with securities laws and advertising regulations.

Can you help with crisis management and FUD response?

Yes, we provide rapid crisis communications including FUD mitigation, regulatory response, and market volatility messaging. Our crisis protocols include pre-approved messaging frameworks, media monitoring, and 24/7 response capabilities to protect your project’s reputation during challenging periods.

How long does it take to see PR results?

Initial media placements typically begin within 2-3 weeks of campaign launch. However, building sustained media presence and thought leadership positioning takes 3-6 months. We provide detailed reporting on coverage, sentiment analysis, and business impact metrics throughout the campaign.

Do you provide media training for founders and executives?

Yes, media training is essential for crypto founders who need to communicate complex technical concepts clearly. We provide interview preparation, message development, crisis communication training, and ongoing coaching to help executives become effective spokespeople for their projects.

How do you measure PR success for crypto projects?

We track multiple metrics including media coverage volume and quality, sentiment analysis, share of voice vs competitors, website traffic from media coverage, investor inquiries, and business impact metrics like user acquisition and fundraising success. Monthly reporting provides clear ROI visibility.

Can PR help with fundraising and investor relations?

Strategic PR is crucial for successful fundraising as it establishes credibility and market visibility that investors require. Our campaigns create the media presence and thought leadership positioning that helps projects attract institutional investors, VCs, and strategic partners while supporting due diligence processes.

Feel free to contact us

We are the team of experts that will support your business at all stages