Vabble: How to Build a Strong Media Presence and Raise $1.1M During a Private Round?

• Promotion on Youtube;
• Advertisement on Twitter;
• Building PR strategy.

Current Market Situation. How Did We Select the Marketing Strategy for the Vabble Platform?

Video streaming businesses got maximum advantage from the COVID and post-COVID crisis and helped the film industry not to die. In the long run, some weak streaming services faced a slide among their users as soon as individuals stopped working remotely and businesses resumed.

At the same time, we could not say that the whole market will suffer losses as the most prominent companies will find ways to attract investors, providing a great entertainment experience. So, according to Statista, the OTT SVOD market will reach a 52% growth by 2025.

While challenges still exist, video streaming services need to focus on several things. To succeed and receive revenue growth, it is important for the technology platform to know what should be prepared in advance:

• Develop a marketing strategy for a company with exclusive content to increase daily, weekly, and monthly lists of users;

• Access new users to a platform within the market;

• Improve viewer experience and provide them with various and exclusive films and entertainment abilities to build higher LTV and highlight it in the market;

• Collecting data on user behavior and viewing time across channels and devices.

But we should admit that the streaming business sits in the winner’s seat right now. Companies should focus on boosting their marketing to keep the growth of the platform and stand out from the crowd in the current market situation.

Marketing is also important for long-term user loyalty and retention strategies.

Vabble: the way ICODA brought customers and boosted funding during its private round | Investment in Vabble asset case

Vabble Case: Reaching High Marketing Performance and Bringing New Customers and Investors to the Company

This time, you will see the way we created the marketing strategy for Vabble, made its revenue soar during its private round, and brought new investors to the project.

This media channel provides space for influencers to deep dive into topics like price predictions, analysis and to give detailed reviews on top-notch technologies.

All we can say is that YouTube is a massive hub of content related to streaming and blockchain projects. It is crammed with a growing number of channels discussing the digital segment. Leaders have created deeply engaged and loyal communities based on their YouTube channels. Because the blockchain and streaming segment expand each day, there

The ratio of upvotes and downvotes. This platform has an exceptional system to range bloggers within the segment they operate and show the most relevant content to visitors. So, as stated by Socialbakers, the average video on YouTube has, for every nine likes, one dislike only;

will most likely be many more YouTube crypto channels to pick from.

Vabble case: Boosting crypto funding during private round for service film broadcasting | How to avoid risks and reach out your investors thanks to youtube?

So, according to our promotional strategy, we picked three types of cryptocurrency bloggers with up to 300 000 followers, 50 000 and 15 000 subscribers.

• Engagement, and the number of comments;
• Views. View reports contain data about the number of views, estimated minutes watched, where viewers are geographically, and viewership over a specified date range;

• The ratio of upvotes and downvotes. This platform has an exceptional system to range bloggers within the segment they operate and show the most relevant content to visitors. So, as stated by Socialbakers, the average video on YouTube has, for every nine likes, one dislike only;

• Shares. Shares can gauge how much viewers value content and brand. Since people share content that confirms their ideal self-persona, people who share videos are publicly displaying that they trust and support the channel.

We measured blogger outreach effectiveness to analyze how your video performed in order to determine the most effective channels. As a result, we decided to choose a full review and live streaming review on VoskCoin and KIFS Crypto channels. In addition, video plugs and mentions are the most common type of sponsorship integration on YouTube. So, we picked CryptoTV and Patrick Corsino to publish.

Whether you are new to the world of digital assets or a professional, Twitter is one of the best ways to stay tuned. That is why it is highly recommended for companies to establish brand awareness there.

Twitter has the potential to make your project popular compared to other crypto channels such as Telegram, Medium, or Facebook. Twitter is, in fact, one of the biggest social media platforms that are being utilized in promoting the mass adoption of blockchain and crypto-related startups.

Take a look at the Vabble case and see how to bring investors, track and boost your marketing performance to make your funding soar?

Any discussion on how to promote your content on Twitter is incomplete without mentioning influencers.

If you can connect with influencers within your industry, you can amplify the reach of your content by leveraging their networks as well as yours.

This time @ScottCBusiness and @girlgone_crypto were picked to make an announcement about Vabble and its NFT.

Like all other startups, the streaming service needs a solid PR strategy to be heard and make a name for itself.

We all know that cryptocurrency and blockchain ads have restrictions on a vast range of services like Google. It is important to pay close attention to Reddit, Discord, and Steemit to boost brand awareness.

Moreover, pay close attention to making different types of content, and do not exclude backlinks and building reputation. If you share your blogposts and PR content with related communities, it is possible to broaden your reach.

Please, keep in mind that gaining media attention can make or break a business. The crypto and blockchain spheres are still young. So, it is crucial to build and implement a PR strategy as soon as possible.

Vabble and its production launchpad: how to make an investor find and bring funds to the film streaming project? | ICODA and its successful case with Vabble | Raising $1.1M during a private round for streaming platform

As a result of research made by our team, we decided to publish information on Investing.com, one of the top three global financial websites in the world. It is a financial platform and news hub.

In addition, we published an analysis of the blockchain and streaming industries in Entrepreneur. It is an American magazine that publishes news and blog posts about entrepreneurship, business management, and startups.

• Built the robust marketing strategy for the client;
• Grew brand awareness among its target audience and the whole blockchain, streaming, and crypto communities. They gained up to 16 000 new users and a group of 1 800 returning customers on the service;

• The company successfully raised more than $ 1 138 760 during its private round.